- The World Economic Forum (WEF) has released the Travel and Tourism Development Index (TTDI) 2021 report.
- According to the report, the sub-Saharan Africa (Africa) region has had the greatest improvement in performance globally since 2019.
- The report also highlighted that Africa had the fastest improvement in ICT readiness, making it easier to provide digital Travel & Tourism services.
Two years after the deadly global pandemic, the travel and tourism industry is already showing signs of recovery in many parts of the world. This was revealed in the recently released World Economic Forum (WEF) Travel and Tourism Development Index (TTDI) 2021 report.
The 2021 edition of the index assesses 117 economies, identifying key factors in enabling the sustainable and resilient growth of travel and tourism economies. The index also provides a strategic benchmarking tool for businesses, governments, international organisations and others to develop the Travel &Tourism sector.
Let’s look at the leading SSA countries in the Travel & Tourism Development Index 2021.
Top 10 Sub Saharan-African countries with the most developed travel and tourism sectors in 2022
1. Mauritius
Global ranking – 62nd
2. South Africa
Global ranking – 68th
3. Botswana
Global ranking – 76th
4. Kenya
Global ranking – 78th
5. Tanzania
Global ranking – 81st
6. Cape Verde
Global ranking – 82nd
7. Namibia
Global ranking – 88th
8. Rwanda
Global ranking – 89th
9. Zambia
Global ranking – 98th
10. Ghana
Global ranking – 101st
Highlights of WEF’s Travel and Tourism Development Index (TTDI) 2021.
According to the report, Sub-Saharan Africa (Africa) has had the greatest improvement in TTDI performance since 2019, with 17 out of the 21 regional countries covered by the index increasing their TTDI scores. However, the report noted that the region still lags behind other regions, undermining its great potential as a T&T economy.
The top scorers in Eastern, Southern and Western Africa are Mauritius, South Africa and Cape Verde (82nd), respectively. However, the report ranks South Africa as the African county with the largest T&T economy.
